PENTAVITIN_Smart moisturizer from head to toe_Master Presentation_2026-04
In 2022 dsm-firmenich celebrates 40 years of PENTAVITIN®, one of the most successful moisturizers in the beauty market, delivering hydration from head to toe. It is a 100% natural derived bioactive, sustainably produced using sugar isomerization technology and is also NATRUE certified and approved by COSMOS. By mimicking essential molecules found in skin’s NMF, this bioactive binds to the skin, locks in moisture, and is not washed off. Skin cleansing formulations such as shower gels, body washes, shampoos, and bar soaps containing PENTAVITIN® immediately increase skin hydration for 24 hours, meaning an end to skin dryness post-cleansing or showering. Even with frequent showering, PENTAVITIN® helps reinforce the skin’s barrier while protecting against dryness.