63%
of global consumers are buying more sustainable products than in previous years
Aromas sorprendentes y sostenibilidad: esa es la filosofía que subyace al diseño ecológico de nuestras soluciones y servicios de perfumería. Y para guiarle en la creación de aromas bellos y sostenibles con un impacto medible, hemos desarrollado nuestra herramienta de diseño ecológico líder en el sector, EcoScent Compass®.
Y eso es sólo el principio. También facilitamos a nuestros clientes el diseño de fragancias ecológicas gracias a nuestros datos de sostenibilidad LCA, incluyendo ingredientes que ofrecen un alto rendimiento a dosis más bajas. Al fin y al cabo, la sostenibilidad empieza por el diseño.
Of the many challenges consumers face in their daily lives, environmental concerns are one of the biggest. Conscious consumers are speaking up and driving demand for more sustainable fragrances.
In Perfumery, we keep our finger firmly on the pulse of market trends with our in-depth consumer insights program. By monitoring people’s changing attitudes to and awareness of products and issues, we can act on the things they care most about, helping our customers and brands stay on the scent of success.
* New Next Now 2024 - 12.000 consumers, 20 countries
of global consumers are buying more sustainable products than in previous years
consumers would accept different product features for greater sustainability
would change brands for better sustainability
Amazing scents, accounting for sustainability: that’s the philosophy behind eco-design in our Perfumery solutions and services. And to guide the way in creating beautiful, sustainable scents with measurable impact, we’ve developed our industry-leading eco-design tool, EcoScent Compass®.
And that’s just the start. We also make sustainable fragrance easier for our customers thanks to our combination of impactful design with integrated Life Cycle Assessment (LCA) data - because you can’t improve what you can’t measure.
Los consumidores buscan productos sostenibles e información en la que puedan confiar. Utilizando EcoScent Compass® Next Generation, los clientes y las marcas pueden ofrecerles precisamente eso. EcoScent Compass® Next Generation se integra perfectamente en las estaciones de creación de los perfumistas, lo que permite a los usuarios optimizar las credenciales de sostenibilidad de las fragancias y medir con precisión su impacto.
puntos de datos para cada ingrediente
pilares clave: creación circular, clima y naturaleza, impacto en las personas y la comunidad
A veces, menos es más. Ese es el caso de nuestras fragancias Born Compacted, diseñadas con ingredientes de alto rendimiento en una dosis significativamente menor y - como resultado - un menor impacto de carbono. Utilizamos nuestros conocimientos científicos y nuestra profunda comprensión del mercado para diseñar fragancias ganadoras que rindan al máximo, sin que el planeta salga perdiendo.
Today’s consumers are on the lookout for sustainable products they can trust. By using EcoScent Compass® our customers can give them just that.
We make sustainable fragrance design easier for our customers thanks to EcoScent Compass®, delivering robust sustainability data and science-backed impact claims. By embedding Life Cycle Assessment (LCA) and sustainability data seamlessly into perfumers’ creation stations, it empowers them to optimize fragrance sustainability profile and accurately measure impact – supporting our customers in the race to stay ahead in this fast-evolving conscious market.
At the heart of EcoScent Compass® is our eco-design strategy, based on three fundamental principles
Providing robust sustainability data based on regulatory, sustainability & LCA data, aligned with external standards.
Unlocking data for informed choices, impact-proof claims & hero ingredient fact-driven narratives for our clients & consumers.
