Bars and Cereals

Ready to raise the bar?

From indulgent bars to nutritious cereals, we have the ingredients, solutions and expertise to help you optimize the taste, flavor, texture and nutritional profile of your products. 

It starts with sensory quality – where our experts bring indulgent vanilla, brown, dairy and mouthfeel flavors that deliver that home-baked feel; all supported by a range of flavor modulation, masking tools and sugar-reduction solutions.

But we can also help you appeal to consumers by creating healthier bars and cereals - with everything from custom nutritional premixes to high-quality plant-based proteins. It’s all supported by our formulation, technical, sales and application experts who can work with you on everything from recipe development to increased cost control – enabling you to bring to market tasty bars and nutritious cereals faster.

Tackling your key challenges in Bars and Cereals

To create indulgent yet healthy bars and cereals you need a partner that understands the trends driving consumer preference; and knows how to deliver the qualities needed to help you create differentiated products.

Feeling the flavor

Not just delivering the flavor sensory profiles that consumers want, but also protecting those flavors during processing (eg, extrusion).

Healthy indulgence

Reducing sugar, fat and salt; and adding high-quality proteins, vitamins and minerals – without compromising sensory qualities.

Shelf respect

Creating tasty bars and cereals that stay fresher for longer and help consumers avoid food waste.

 

Cost efficiency

Delivering nutritious cereals and tasty bars that are high in quality, but with maximum cost efficiency.

Protein

Vertis™CanolaPRO® is a high-quality and versatile protein. Sourced from the canola.

Appetizing texture

The ability to create an authentic mouthfeel and a pleasant eating experience that outperforms what consumers expect in their bars.

Natural color

Consumers are attracted to vibrant colors but want fewer artificial ingredients. Our natural and nature-identical colors deliver vibrant appeal while keeping labels clean and consumer-friendly.

Healthy bars, healthy bottom line

If you’re looking to create bars that taste delicious in a more affordable way, look no further than with our cost-saving solutions that enable you to optimize the use of both cocoa and vanilla in your recipes.  

We can then help you maximize that flavor long-term with our state-of-the art flavor protection and controlled-release technologies.

The sweet science of sugar reduction

Looking to reduce sugar from snack bars and breakfast cereals? This challenge is a lot to digest.

When replacing sugar, you’ve got to restore much more than sweetness. In snack bars, sugar is a key textural agent. It binds the structure together, allowing products to carry chewy or crunchy texture. No sugar? Bars become brittle or dry.

Meanwhile, breakfast cereals rely on sugar for crispiness, particle cohesion, and flavor balance, plus their toasty golden-brown color. Without this ingredient, cereals can taste dull and look unappealing.

Unless, of course, you’ve got our bakery expertise and science-backed solutions. Our ingredients, sweeteners, and advanced technologies can help restore missing elements to your formulations, preserving exceptional sweetness and mouthfeel. 

Serious about cereal

How can you add nutraceuticals and other fortification solutions to your recipe to create nutritious cereal with no compromise on the delicious flavor? For a proven solution, try our flavor modulation and masking tools. But why stop there? We can also work with you to reduce sugar in these products - and achieve a better Nutri-Score.

Our ingredients

Nutritional lipids

Explore our Nutritional Lipids below.

Pectin 

Explore our Pectin below.

Sweeteners

Explore our Sweeteners below.

Technical antioxidants    

Explore our Technical antioxidants below.

Vitamins, minerals & micronutrients

Explore our Vitamins, minerals & micronutrients below.

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